Iheartcomix : 2022-2023+
Throughout 2022 and 2023, Experienced Visuals collaborated with esteemed cultural agency iHeartComix on several of their most thrilling activations along the East Coast. Among these was an exclusive album launch for the Rolling Stones’ "Hackney Diamonds" at Club Racket, where fans gathered to celebrate the legendary band's latest release. The collaboration also included a promotional screening for Disney's "A Haunting in Venice," which captivated audiences with its immersive and eerie atmosphere.
Another standout events was the high school-themed premiere for "Bottoms" at the Angelika Theater, which brought a nostalgic and playful vibe to the film's debut. Additionally, Experienced Visuals documented the premiere of "Twisted Metal" for Peacock, capturing the excitement surrounding the series adaptation of the beloved PlayStation game. This event was particularly unique due to the SAG-AFTRA and WGA strikes, which prevented actors and talent from attending. Instead, iHeartComix focused on showcasing costumes, props, and other elements from the show, successfully engaging the audience and generating buzz for the live-action television adaptation.
Rolling Stones - Hackney Diamonds
Racket Album Release October 2023
The partnership also included a star-studded premiere for Peacock's horror release, "They/Them," where experienced Visuals captured the energy and enthusiasm of the event. Another memorable activation was for the promotion of "Space Jam: A New Legacy" for Warner Brothers Discovery. To celebrate the movie, Warner Brothers funded the rehabilitation of a neighborhood playground, turning it into a vibrant event space featuring basketball street-ballers, cheerleaders, and characters in costume from the movie. The event not only entertained but also left a lasting positive impact on the community.
Through these diverse and dynamic collaborations, Experienced Visuals played a crucial role in capturing the essence of each event, ensuring that the excitement, creativity, and engagement were vividly documented. Their work with iHeartComix not only highlighted the cultural significance of these activations but also demonstrated the power of experiential marketing in creating memorable experiences for audiences.
BOTTOMS
Premiere screening at Anjelika theaters for MGMFilms
Twisted Metal - Peacock
The event featured appearances by actors Kevin Bacon, Carrie Preston, and writer/director John Logan. The afterparty carried on into the night with many cast and crew dancing away in an on theme "scare room", photo booth and on brand snacks and cocktails.
A Haunting in Venice
Premiere screening at SVA Theater for 20th Century Studios
They/Them - Peacock
Space Jam Legacy - WB Discovery
